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PAS: مشکل، تحریک، راه حل

PAS: Problem, Agitate, Solution

I am selling [PRODUCT / SERVICE]
I need to write [INSERT]
Use the PAS formula to write it:
Step 1 (Problem): Lay out the reader’s problem
Step 2 (Agitate): Rub salt in the wounds… dig deeper into an issue they are angry or agitated about.
Step 3 (Solution): Step in with the solution. What I am selling is the solution to their problems and anger... explain how.

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دیدن همه

“Write a marketing campaign outline using the ‘Social Proof’ framework to demonstrate the value and effectiveness of our [product/service] to [ideal customer persona]. Include [testimonials], [case studies], and [industry experts] as social proof.”

“Using the ‘Picture-Promise-Prove-Push’ framework, please write a marketing campaign outline that paints a picture that gets the attention and creates desire for our [product/service] in [ideal customer persona]. Describe how our product will deliver on its promises, provide testimonials to back up those promises, and give a little push to encourage the reader to take action.”